Loom & Loft replaces the mess of email threads, WeTransfer links, and Figma comments with one calm review flow — designed by illustrators, for the specific way illustration work actually gets approved.
Every feature in Loom & Loft exists because a specific working illustrator needed it. No enterprise design-system tooling. No developer handoff. Just a calm way to move a piece of art from sketch to sign-off.
Clients tap the art where they want to say something. The feedback lives on the pixel, not in a thread. When you resolve it, it goes away.
Every upload becomes a new version, side-by-side with the last. Compare v3 to v1 with a slider. No file naming like "final_v4_actualfinal_v2.png".
Client hits Approve. You get an email with their name and a timestamp. Weeks later, when they ask for a change "we agreed on", you have the receipt.
Loom & Loft ships colour profiles for each viewer's device. What your client sees on their MacBook matches what you see on your studio monitor.
Sit with a client in a café, hand them the iPad, they mark up right on the screen with their finger. Feedback syncs to your workspace.
Every project exports to a self-contained folder — art files, feedback log, approval history, in one zip. If we vanish, your archive doesn't.
Upload a new file, Loom & Loft doesn't overwrite anything. It stacks the new version beside the previous ones, complete with the round it belongs to, when it was uploaded, and who approved which. You can scroll back through the history of a piece and see how it grew — or drag a slider to compare any two versions pixel-for-pixel.
Your client taps the pixel they want to comment on. A pin drops. The note sits inside the piece rather than in a thread outside it. When the note is resolved, it disappears. When the piece is approved, the whole feedback history stays with the file — but it's out of your way while you work.
Full app, every feature, all your projects. If it doesn't fit your practice, close the tab and we won't chase you.